Mobile Apps
Pulse Banking App
Redesigned a digital banking experience to improve onboarding and reduce drop-off for first-time users.
View Case StudyUI/UX Designer & Digital Creative
Designing meaningful digital experiences.
Helping brands create intuitive and beautiful products through strategic design thinking, user insight, and elegant execution.
View My Work
Taipei, Taiwan
Olivia Chen
8+ years of experience designing product ecosystems across fintech, commerce, wellness, and SaaS. I partner with startups and product teams to transform ambitious ideas into clear, delightful interfaces.
Specialized in product strategy + hands-on execution.
Focused on outcomes: activation, retention, and trust.
Available for freelance and long-term design partnerships.
Experience
8+ Years
Specialties
UI/UX, Product, Branding
Focus
Strategy to High-Fidelity Delivery
Featured Projects
Selected Work
UI/UX
Aurora SaaS Dashboard
Designed an analytics dashboard for product teams to track feature adoption and customer health in real-time.
View Case StudyBranding
Atelier Brand Refresh
Crafted a modern brand identity for a lifestyle startup to align visual language with premium positioning.
View Case StudyDesign Services
How I Can Help
UI/UX Design
User-centered interface and experience design for digital products with a focus on clarity and usability.
Process
Discovery workshop -> User flows -> Wireframes -> High-fidelity UI -> Usability validation
Deliverables
- User journey maps
- Wireframes and prototypes
- UI kit and interaction specs
Product Design
End-to-end product design support from concept to launch, aligned with business and user outcomes.
Process
Product discovery -> Feature prioritization -> Experience design -> Design QA
Deliverables
- Product strategy boards
- Feature flow blueprints
- Interactive product prototypes
Website Design
Modern responsive website design that communicates brand value and drives measurable conversion.
Process
Brand audit -> Content structure -> Responsive layouts -> Visual polish -> Handoff
Deliverables
- Site map and content hierarchy
- Responsive page designs
- Developer-ready design documentation
Brand Identity
Distinct identity systems that create consistency and recognition across digital and print touchpoints.
Process
Brand positioning -> Visual exploration -> Identity system -> Asset production
Deliverables
- Logo and lockups
- Typography and color system
- Brand guideline deck
Testimonials
Trusted by Product Teams
Olivia transformed a complicated onboarding journey into something simple and confidence-building. The impact on completion rates was immediate.
Daniel Wu
Product Manager, Pulse Fintech
Her design thinking is both strategic and deeply human. Olivia helped us define a premium brand presence that customers instantly connected with.
Sophie Lin
Founder, Atelier Collective
She balances aesthetics with performance. Every design decision had a business reason behind it, and our conversion gains prove that.
Marcus Huang
Head of Growth, Northstar Commerce
Let's Collaborate
Looking for a design partner for your next digital product?
I collaborate with founders and teams to shape product direction, build user-centered interfaces, and deliver polished experiences that drive real results.
Start a Project